Our Culture
Our values are embedded in everything we do.

OUR AZIMUTH & FOLLOWING TRUE NORTH
az·i·muth
An azimuth is the direction measured in degrees clockwise from north on an azimuth circle.
Our Azimuth is our internal guide to everything we do, it is embedded in our culture and enables us to align our mission, vision, core values, and promises to our stakeholders.
We have a deep commitment to each of our stakeholders – clients, colleagues, external insurance company partners, our communities, and our shareholders. Our Azimuth is our True North guiding us forward.

POWERED BY PEOPLE
Hear why BRP is the best place to work! Our colleagues share what makes working at BRP fun while getting an inside look at why BRP is nationally recognized as a Best Place to Work and a destination employer in the industry.
Find out how BRP supports our colleagues through our fun and fast-paced work environment.
Putting We Before Me
At BRP, we are committed to supporting our colleagues by actively serving one another and our communities. Our colleagues’ actions – big and small – embody our Core Values and enhance BRP’s culture every day. Check out some of the meaningful efforts of our BRPeeps, who graciously seek opportunities to support colleagues and their communities.
Our Core Values
ENGAGING
Showing respect for the dignity of others and helping and caring for them in tangible ways by being warm and welcoming.
PURPOSE
Acting and thinking beyond ourselves and our self-interest; recognizing how our colleagues differentiate us in the marketplace and nurturing a culture of inclusion.
GRIT
Embracing opportunities, overcoming obstacles, and getting up and back in the game whenever we are knocked down in order to achieve our objectives.
DREAMING
Turning our imagination free, thinking big, looking for a better way, and seeing what is possible, but not yet done.
GENUINE
Making it easy for others to know and trust us by being approachable, forthright, responsive, calm, and transparent.
DISCERNING
Seeking and weighing a broad range of perspectives, assuming positive intent, being open to input, and nimble when new information arises.
OUR PROMISES TO OUR STAKEHOLDERS
We are passionate about supporting, challenging and celebrating you. The key to BRP’s success is each of us taking the initiative to keep the promises of the Azimuth. What we promise to our colleagues: True North, A Culture of Accountability, Help to Grow, Respect through Communication, Belonging, Putting We Before Me, Pick Up. These promises are half of the excellence that defines our team. The other half is you keeping the promises of a great colleague.
BRP’s Holistic Protection provides our clients the inherent risks for your lifestyle, profession, and business. What we promise to our clients: You First, Holistic Protections, Peace of Mind. We are a proactive partner in protecting people and the things that are important to you. We know we have done our job when you look forward to our conversations and enthusiastically recommend BRP to your colleagues, friends and family.
At BRP, it’s important to us that we are a vital part of our colleagues communities and where we do business. BRP encourages and rewards community involvement, is driven to make a difference in the quality of life in our communities and dedicates a portion of its earnings to community well-being. In the spirit of our commitment, we promise to support and have an enduring positive influence on the communities where we live and do business.
Our insurance company partnerships are vital to our success. We add a level of service, insight and precision that serves to differentiate your products and services. You complete the partnership by striving to deliver your best pricing, terms, and conditions, while delivering superior service. In the spirit of partnership, we promise you: opportunity, focus, and clarity. Success in the insurance business is a highly competitive team sport where each of us has to excel and do our part in order to earn the loyalty of our clients.
BRP equity is best held by long term investors who view their ownership in BRP as an owner of the business. We seek to provide these owners with consistent, durable, transparent and, importantly, growing results measured year over year.
The BRP Way
Success is being a firm that we are proud of and that our stakeholders believe is worthy of respect, trust, and admiration. Success is increasing shareholder value while building long-term relationships.
We measure success with our clients by retention and referrals; with our colleagues by engagement, personal growth, and retention; with insurance company partners by growth and enthusiasm for helping us secure favorable terms and conditions; and with our community, by positive regard.
